Leadership and Companies
Aydın’s Cappadocia fashion show puts Apple devices at centre
Designer Bünyamin Aydın unveiled a Cappadocia fashion show created and filmed using Apple’s latest devices.
What happened
Les Benjamins designer Bünyamin Aydın’s “From Earth to Sky” collection combines Turkish heritage, 1970s rock influences, and futurism. Research, sketches, mood boards, and balloon designs were developed on iPad Pro with Apple Pencil Pro. French filmmaker Neels Castillon filmed the show in Cappadocia on iPhone 18 Pro Max, including footage captured at 4K 120 frames per second.
Why it matters
The project presents Apple’s devices as a connected workflow for fashion design, engineering collaboration, and high-resolution production, from initial sketches through final filming.
Source: Apple Newsroom