Leadership and Companies
AI helps Brooklyn grocer scale catering recipes, shopping lists and menus
Edy Massih uses Gemini to manage recipe scaling, grocery planning and dietary adjustments for large catering orders.
What happened
Edy Massih, owner of Edy’s Grocer in Brooklyn, uses Gemini to scale family recipes for large events, create aisle-by-aisle shopping lists and adapt dishes for dietary restrictions. The tool helps his team prepare catering spreads for up to 200 guests while reducing manual calculations and administrative work. Massih says it has freed time for introducing customers to Lebanese food and culture.
Why it matters
For a small catering business, automating kitchen logistics reduces planning time and helps manage complex menus without manually recalculating every ingredient or substitution.
Source: Google Blog